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USAToday.com to Offer Audience Segmentation

September 11, 2003 at 4:34 by Martina Comments

USAToday.com has launched a new program to help its advertisers to target different readers segments online. AdWeek reports, saying that Tacoda Systems’ Audience Management System will be used to create Web users profiles and therefore target them with the most appropriate ads.

One Response to USAToday.com to Offer Audience Segmentation

  1. Jenny Lee says:

    Hello

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