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Site Targeting debuts on AdWords

June 17, 2005 at 9:11 by Martina Comments

Inside AdWords announced yesterday Google has eventually launched a new Adwords feature that allows the targeting of ads by site.
It will be now possible to:
- target sites and not just keywords
- animated image ads are available within site-targeted campaigns
- site-targeted campaigns allow advertisers to bid for a placement on a CPM basis
Learn more here.

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