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Vodafone introduces the MMS shortcode

September 22, 2005 at 9:52 by Martina Comments

Eventually, at least in the UK, brands will be able to launch MMS campaigns taking advantage of MMS shortcodes. New Media Age reports Vodafone has introduced the service this week, enabling mobile marketers to advertise the ability for consumers to both text or MMS using a single five-digit number.

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