Run, sheep, run!
This is not advergame, it’s an educational game (edugame?) I found on the BBC Science & Nature site. Sheep Dash! is simply a gimmick to test your reaction times and explain you how a cup of tea or coffee can affect your performance.

It’s simple game, but it’s very addictive and extremely viral. A good example to bear in mind when thinking about a viral game.
BTW, I’m a bobbing bobcat…
hmmm not entirely kiwi friendly / but then we do have 28 million sheep / game on!
I’m a bobbing bobcat to…
Great fun…