Have you seen the Festive Van?
I am an absolute sucker for smart stunts, and Burberry certainly delivered one this season. It’s Festive Fan is making rounds around London, bringing surprise gifts to lucky winners of sweeps that took place on Twitter in the early December. In addition to copiously Instagraming, Pinning, Tweeting and Facebooking Festive Van’s movements, Burberry releases some pretty cool brand content every day of the campaign. Christmas countdown is on!
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