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September 11, 2003
USAToday.com to Offer Audience Segmentation

USAToday.com has launched a new program to help its advertisers to target different readers segments online. AdWeek reports, saying that Tacoda Systems' Audience Management System will be used to create Web users profiles and therefore target them with the most appropriate ads.

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Hello

Posted by: Jenny Lee at December 9, 2003 04:04 PM

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