Dan Watson will guide the European strategy team at MSN.
Lianne Heite has joined as Dutch agency Bookmark coming from an experience at TBWA\Interaction.
Carol Potter will be in charge of leading Unilever's account unit at JWT Worldwide.
Frank Leprou has been named General Director at Fnac.com.
AKQA has hired PJ Pereira, the Brazilian who is to head the cyber jury at this year's Cannes International Advertising Festival. He will join the San Francisco office as executive creative director.