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October 05, 2005
Yoga interactive posters

Leo Burnett China for Y+ Yoga Center. This campaign just won the Silver Drum at the Golden Drum advertising festival in Slovenia. It is really interactive! :-)

leo_burnett_china.jpg

Comments on this entry

Nice stuff... Doing some innovative work is always most difficult one to do. Good to see there are a few adguys like that... I love that kind of brains.

Posted by: James Hamilton at October 7, 2005 10:08 AM

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perfect!!! well deserved success.

Posted by: Mickey Landsberg at October 7, 2005 11:43 AM

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I wish one day I could do something like that... Great work with any word!

Posted by: copywriter at October 8, 2005 11:26 AM

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Really great. It does remind me however of the straw with yogateacher on it on the flexible part of the straw from Cannes... So I do hope it's another brilliant thought at almost the same time in stead of deriving the concept of placing a yoga-person on a f;exible product...

Posted by: Michael at October 11, 2005 09:04 AM

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