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Interactive marketing and other great advertising ideas since 2003
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June 17, 2009
Your tweet, your Volkswagen

Nice to discover interesting content via Twitter. Yesterday, for example @_RGA posted about this rich media banner that profiles your tweets and gets back to you with the reccomendation of the ideal Volkswagen for you.


I love the idea, simple and smart. Probably at the moment it cannot work everywhere in the world, but in the countries where Twitter is hot, it's a cool, tactical way to connect a brand to its consumers.

My result is "Golf". Yeah! I bought myself a Polo three years ago, I know it's now to "upgrade"!

Comments on this entry

Mine is a WW BUG :D LOL, gr8 idea, i want to know, which words and why led me to that car.

Posted by: Mike at June 17, 2009 01:31 PM


What a cool idea! Nice way to be engaging and not just "buy this car!"

Posted by: Amy Shropshire at June 17, 2009 01:48 PM


We did those banners for Crispin Porter + Bogusky, hope they're gonna be uploaded to a URL because there are more of them :)

Posted by: Daniel Granatta at June 17, 2009 03:49 PM


Cool ad, but I don't want a VW GTI. I want a Touareg.

Posted by: DCUrbanDad at June 17, 2009 05:52 PM


How did "camping" get me a 4 door sedan? ... moving right along.

Posted by: Mefused at June 18, 2009 05:09 AM


I've also posted the banner here:

I think if there have to be banners, this example is one that is engaging. Bravo!

Posted by: Jeremy Abbett at June 18, 2009 10:26 AM


very cool, like to know the method that scrobbels through the tweets to identify a car... kinda randomizer?

Posted by: rene at June 18, 2009 11:14 AM


Great way to engage audience attention on Twitter. Nice work.

Posted by: Arthur at June 18, 2009 05:33 PM


These type of generators are always fun. Great campaign.

Posted by: Stefanie Hartman at June 19, 2009 12:48 AM


Brilliant Idea.

Posted by: sanket at June 24, 2009 11:59 AM


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