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Author Archives: Tim

Crash Weddings like a Pro

on January 10, 2012 by Tim Comments

R/GA’s Eric Schlakman has come up with an evil genius app that might change the face of many wedding parties to come. Using publicly available data from wedding directories ‘Crash Corsage’ lets you find weddings in your vicinity, tells you the couple’s names, a few details about how they met and the required dress code. Read more…

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Infographic: Compare Apples to Apples

on January 9, 2012 by Tim Comments

Just when you thought Infographics had eaten temselves (infographics about infographics), in comes a new version. Compare something in quite a left-field way: real apples with (computer) apples. Read more…

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Heineken opens your QR world

on January 5, 2012 by Tim Comments

Wearing a slogan on your t-shirt is so passé. This summer Heineken Poland have used customised QR codes to let you say what needs to be said. Punters at the Heineken Open’er Music Festival were able to get personal statements encoded and turned into QR code stickers. Other festival guests could then scan the codes and strike up a conversation based on the statements. Read more…

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Drugs on a Facebook Timeline

on January 5, 2012 by Tim Comments

McCann Digital has used Facebook’s new timeline in an interesting way. For Israel’s Anti-Drug Authority they told the story of fictional character Adam Barak’s two lives: one getting addicted to drugs, one staying clean. In a ‘split page’ style you can retrace Adam’s choices and stages of demise (or happiness). Read more…

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Samsung Galaxy Note goes street

on January 3, 2012 by Tim Comments

In order to promote the Galaxy Note (a smartphone and tablet rolled into one), Samsung’s in-house agency Cheil have teamed up with Notasso, a street artist from Barcelona. Since the Galaxy Note is a good tool to create drawings, this Facebook campaign lets you create your very own ‘Notasso’. Read more…

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Merry Christmas, Mr. Cabbie

on January 2, 2012 by Tim Comments

Leo Burnett Colombia and Coca Cola devised a special treat for taxi drivers who had to work on Christmas Eve. For one thing, their special passenger turned out to be a Mr. Santa. Additionally, he had a very familiar destination for each driver. Read more…

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Doritos experience some Paranormal Activity

on December 27, 2011 by Tim Comments

SuperBowl 46 is already casting ahead its long shadow. And as the official TV ads get crafted and polished for February 6, Doritos hold their regular public competition for its own entry. There are a million bucks at stake and a chance for the winner to work with “I’m on a boat” comedy stars, The Lonely Island. Take a peek at this ‘Paranormal Activity’ spoof by Max Gutierrez. Read more…

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Kleeenex helps you over the sneeze

on December 27, 2011 by Tim Comments

Are you living in the Northern Hemisphere? Then chances are, you are fighting a cold and sniffle and sneeze your way towards 2012. Kleenex in Israel came to the rescue of 50 cold-stricken Facebook users and send them special care packages. Read more…

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King of the Bull

on December 22, 2011 by Tim Comments

Danish agency Konstellation organised a socially-enhanced bull ride in their agency. Via image recognition every clumsy fall off the electronic bull was automatically photographed, commented on and uploaded onto Facebook and Twitter. So your way down off the bull was potentially your way up in social media. Read more…

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Race through the agency

on December 20, 2011 by Tim Comments

Visual Jazz have created a racing game that lets you explore a 3D model of their agency. Via the popular 3D game engine Unity users will get a tour-de-force through all the departments of their Melbourne head office.

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