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Author Archives: Tim

Our most popular post EVER: 100% analogue

on February 19, 2013 by Tim Comments

Almost 2 years ago we published what became our most popular post so far: The Stripper Blackmail. This billboard campaign features a male stripper that nobody wants to see naked. But why is it so funny and appealing in its analogue format, in paper as opposed to in digital? Read more…

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Musical Potties

on February 6, 2013 by Tim Comments

Despite the title, this is not a Fisher Price promotion as you might think. Instead it is a fun activation from Argentina that turns the slightly nasty side of Music Festivals into yet another dance floor. Read more…

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Samsung’s Next Big SuperBowl Thing

on February 3, 2013 by Tim Comments

Samsung pokes double fun at celebrities and their SuperBowl endorsements. First they released a teaser that dances around all the strict licensing rules of today’s big football event (El Plato Supremo!). Then they followed up with an equally funny 2-minute take on celebrities outmaneuvering each other for a role in the next SuperBowl ad. The spot on casting with Seth Rogen, Paul Rudd (of This is 40 fame) and Breaking Bad‘s Bob Odenkirk, plus a cameo of LeBron James underscores how Samsung has grown to become the next cool brand in town. Read more…

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Video of the Day: Clubfeet

on February 1, 2013 by Tim Comments

A music video that’s probably like no other you have seen before. Melbourne-based OhYeahWow created this clip for Clubfeet’s “Everything You Wanted”. Sometimes everything comes together: great band, great song, great video. Read more…

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Solar powered Danes have more sex

on January 28, 2013 by Tim Comments

Exactly how much energy do you get from a sunny holiday? Danish SPIES Travels built two solar charging dummies and sent them on two very different winter holidays, one in balmy Spain, one in solar-starved Denmark. See the video to find out which dummy had more grinding power. Read more…

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Your personal Festival Buzz

on January 10, 2013 by Tim Comments

Currently, Sydney is in the news for two reasons: a giant rubberduck floating in its harbour and a heatwave of ferocious intensity. This work has to do with the first. Sydney Festival (of which the rubber duck is part of) is one of Australia’s largest annual cultural celebrations with an international reputation for modern, popular and intelligent programming. To curate your very own version of the festival buzz check out the project ANZBuzz. Read more…

Happy Texting – 20 Years of SMS

on December 3, 2012 by Tim Comments

Neil Papworth is the engineer who sent the world’s very first SMS/text to a mobile phone. On Dec 3 1992, Neil sent a text to Vodafone executive Richard Jarvis, saying ‘Merry Christmas’. Little did they know they were setting the foundation for a 20-year long habit enthralling billions of teenagers (and unnerving their parents). Agency THEY in The Netherlands celebrates the anniversary through an interview with Neil Papworth … naturally conducted via SMS/text.

Read more…

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The 36 user types on Facebook

on November 14, 2012 by Tim Comments

Soap have created this entertaining overview of the typical Facebook users. Literally drawn from their own social media and community management work, Soap have identified 36 different types of users on Facebook walls: The Good, the Bad & the Ugly”. Can you spot yourself among them? Read more…

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Barclaycard Toy Story

on November 11, 2012 by Tim Comments

Here is a nice spin on the ‘Adult in a toy store’ narrative, by BBH London. Barclaycard, like many other payment systems, wants to be part of the new mobile money revolution. Watch our human hero first get bamboozled by choice…and then walk away with a simple swipe of his phone. Read more…

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IKEA playing with their friends

on October 27, 2012 by Tim Comments

IKEA in the UK presents this charming video as part of their “Entertaining” campaign. A group of kids are in perfect synch with a bunch of oversized play friends, from cuddly bear and robot to action figures. Watch the reveal at the end of the spot and don’t miss the ‘Making Of’ which is told and led by a very Scottish ‘Darren, the Bear’. Read more…

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