It’s been a long time since I’d given up hope on banner ads but I thought this campaign from Beacon (Tokyo) for AR Drone was interesting to say the least. I think a lot could be done in terms of execution but I love how the idea is strongly linked to product experience. Yes we know this cool toy has been around for a while but this execution is new. Read more…
Here is something that doesn’t happen every day. For 3 hours we get to steer BBDO’s Proximity ProxyBot at South By South West (SXSW). He’s a bot equipped with the right tech gear to let you experience SXSW by proxy. Please help us with suggestions on how we should tweet-steer him through the conference and beyond. Read more…
Cadbury Creme Egg wants the Irish to help blow up big versions of their ‘Runny Egg’ this Easter. According to Cadbury, the more online support is received the more excited the Creme Egg will become, “culminating in a daily egg-splosion of Goo broadcast live through a designated Facebook app”. Read more…
WOW!!! The scale of known things via Stephen Drummond via htwins From the smallest to the biggest. Just scroll your mouse to see how tiny, teenny we are as humans. But also how large we are compared to the smallest little thing we know. Go and explore…
Let’s take a flashback A Guide To Recognizing 21st-Century Subcultural Tribes. Funny – which one are you?? Read more…
This is a hilarious mashup of YouTube with video and sound effects typical of this year’s hit film “The Artist”. Go grab any YouTube URL and create an Oscar-worthy masterpiece in seconds. Don’t forget to add captions like I did on poor Mits’ previous Adverblog post of a Japanese viral. Read more…
Have you ever bumped into an old colleague (now working at a competitor agency), and said to yourself: ‘Advertising, what a small world!’. That’s what we did at Publicis Mojo and were promptly inspired to create these 20 small agency planets. Sydney’s advertising elite as tiny worlds. And a challenging game to recognise their HQs. Read more…
In a new series we will uncover how brands started – first is Absolut Vodka. This is a pretty cool story. In 1979, a swedish vodka called ABSOLUT appeared in the US – a big moment for a brand whose story goes back over four hundred years. Check it out. Read more…
Move over, Bill & Ted! These Australian dudes made a great ad for education. It’s a campus tour like you haven’t seen before. Beware of a seriously gross ending. Read more…
Got an office crush (or two or three)? Have the R/GA Office Cupid break the ice by sending a Valentweet for you. Their office cupids (and copywriters) will help you out. Let the R/GA Office Cupid know whom you fancy, and they’ll tweet them a custom message on your behalf. Via R/GA’s Ben Smith. View the site here.
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