Digital advertising and marketing: only the best ideas worldwide, since 2003

Axe Anarchy is coming

on January 4, 2012 by Mark comments

Anarchy is coming to Axe, the newest ad campaign for AXE/LYNX. They have also introduced a Graphic Novel that is going to be written by you. Read more…

File under: axe, lynx

Old Spice Devastating Explosions

on December 10, 2011 by Mark comments

Old Spice knows everyone just loves to blow stuff up… so the Old Spice guy gives us this as a Christmas treat. In his own words “Do you like explosions? Of course you do. I feel stupid for even asking such a preposterous question. Here you go. Happy Holidays, The Old Spice Man.” Not sure what the whole point of this is… maybe that’s exactly the point.

Start exploding here

File under: devastating explosions, old spice

Run and hide to win a Mini

on November 29, 2011 by Mark comments

This is a brilliant campaign from agency Jung Von Matt that is bound to be both incredibly frantic and a lot of fun to play. After holding a similar campaign in Stockholm last year and doubling MINI sales in Sweden because of it, the agency have set their sights on a much larger target for their next game: Toyko.

WEBGL TWITTER VISUALIZER & HOLOGRAPHIC INSTALLATION

on November 29, 2011 by Mark comments

This is a Twitter visualization tool with a modern twist. The site created for CNN in advance of the COP17 Climate Change Conference in Durban, South Africa, utilizes the WebGL capabilities of modern browsers such as Chrome, Firefox and Safari to create a globe populated with trees that grow in realtime. Every tweet tagged with hashtag #COP17 will stimulate growth in a plant or tree in the Ecosphere that represents a certain topic, such as sustainability. Read more…

File under: cnn, twitter, webgl

Virgin Mobile Bike Hunt

on November 28, 2011 by Mark comments

Virgin Mobile in Australia has launched a new site that uses the old gem of an online treasure hunt. The bonus here is that 25 awesome bikes are being given away every day during the campaign. First you browse the bikes, choose the one you like, then follow the clues to discover where it is. Once you find it first, it’s yours to ride away… Read more…

File under: bikes, treasure hunt, virgin mobile

A website made from chocolate

on November 22, 2011 by Mark comments

via Sagres is Portugal’s number 1 beer brand. They launched an amazingly cool idea: the world’s first website made out of chocolate. Why should a beer brand want a chocolate website? Watch the baking off… Read more…

File under: sagres

Get on the FIFA 2012 Scarf

on November 4, 2011 by Mark comments

GET ON THE FIFA 12 SCARF. Claim a place for your club on the world’s longest fan scarf. Post your message of support via Twitter or Facebook for the chance to have it knitted for real into a metre of world-record-breaking scarf. Read more…

File under: best, fifa 2012, knitting

Durex Virtual Sex

on October 11, 2011 by Mark comments

Love the budget and the production on this new site from Durex condoms – in Arabia!! What I found less appealing was the trick of using hot girls and boys tempting you to have sex with them by holding your fingers on your monitor. WTF!! How many are going to fall for that old trick? Read more…

File under: best, durex

The Uniqlo t-shirt Grand Prix

on October 5, 2011 by Martina comments

Wanna design a t-shirt for Uniqlo? Or would you rather just enjoy a new simple & fantastic digital execution by the Japanese fashion brand? Whatever the case, Uniqlo UT is the website to visit. Voting for a contest with hundreds of entries has never been so quick, fun and fair to all participants.

Lars Von Trier loves Html 5

on October 4, 2011 by Martina comments

White, minimalist and in HTML 5. Melancholia by Lars Von Trier is not my kind of movie. But definitely my kind of website. Love the way they used the vertical scroll integrated with the storytelling.

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