Digital advertising and marketing: only the best ideas worldwide, since 2003

Heineken Keep it Legendary

Believe me, the Champions League doesn’t taste the same when you are on the other side of the pond and, even worse, on the West Coast. This smart idea by Heineken will not kill the time difference, but at least it will make it a bit easier to video record the matches and enjoy them in the evening. Read more…

File under: Champions League, heineken, web app

Obama: The road we’ve traveled

on March 9, 2012 by Daniel comments

A neat one, to start Obama’s 2012 campaign, directed by Academy Award winning Davis Guggenheim, a trailer of what seems to be a documentary about the things done between 2008-2012: “The road we’ve traveled”.

Could be a follow-up of that fantastic site called WTF Obama has done so far?

(via Cesar Calderon)

File under: 2012, Barack, campaign, Davis, Guggenheim, movie, obama, trailer

The Shins: Simple Song & Awesome video

on February 25, 2012 by Martina comments

I’m a big fan of the Shins, and after watching their new music video I love them even more. Directed by Daniel Kwan and Daniel Scheinert (the Daniels) “Simple Song” features the short story of a crazy, amateur filming father who passes away and leaves his children with a challenge to find his inheritance. Read more…

File under: cool, music video

Irene & NYC in black & white

on August 31, 2011 by Martina comments

A simple, beautiful, black & white short movie by Buffalo Picture House documents a surreal abandoned NYC on the day hurricane Irene “visited” the city. Kudos for the amazing photography, but also for the super quick edit & release. In 2011 even documentaries compete on timing…

Just another day at the office for J-Lo

on August 31, 2011 by Rocco comments

When thinking about Jennifer Lopez, seeing her going to the office is not the first that comes up. But she does, and with success. Although for J-lo, going to the office just like anyone else is not as easy as it sounds.

MTV gives a shit

on August 10, 2011 by Tim comments

Next time you drop your pants and take a dump, you can also show that you really care. Use “those moments of God-given contemplation while on the toilet” to make a difference. For pandas and whales, against overfishing, diseases, floods, riots or hunger. And since smart phones have changed how we poop anyway, why not use social media to tell your friends about it? Read more…

File under: give a shit, mtv, the vira

National Geographic: Remember 911

on August 6, 2011 by Tim comments

Few world events really stick in our collective memory, like the moon landing, the Fall of the Berlin Wall and September 11, 2001. As the 10th anniversary of the attack nears, National Geographic is asking its Facebook audience: “Where were you?”. Your personal story is placed on a map and additionally shared on your wall. Read more…

File under: 911, national geographic, Neo-Pangea

Heineken’s Handlebar Moustache

on July 16, 2011 by Rocco comments

Only two weeks after the launch of the Snakeskin Jacket commercial, another ad for Heineken Light pops up. The beginning of a new ad series?

Music is Life is Music

on January 11, 2011 by Daniel comments

If it comes to celebrate Music, then Music is Life is Music is a fantastic effort. This website from TBWA for the 53rd GRAMMY Awards consists on choosing a location, then adding a song and a memory related to it, and the site becomes a celebration (just what GRAMMY Awards are about, or they claim to do so) that connects music to people’s life.

Nike Better World

on January 6, 2011 by Daniel comments

In the middle of this complex media landscape and all of that social-media jargon, it’s always refreshing to see that traditional “websites” can still do really well, like this “Nike Better World” done by W+K Portland that showcases different efforts from the brand trying to make the world a better place through sport.

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