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Category Archives: Viral marketing

Buyral professional clicking

on November 4, 2012 by Martina Comments

The secrets of viral marketing are eventually unveiled. It’s so good to see that an agency decided to come out clean and tell the truth, with exclusive behind the scenes images and interviews with the professionals of the clicking industry. Read more…

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Specsavers capitalises on Olympics Korea flag fiasco

on July 27, 2012 by Mark Comments

Specsavers has very quickly and effectively launched a tactical press advert jumping on the furore around the error that took place at the Olympics on Wednesday when the country flags were mixed up for North and South Korea at a football match.  Read more…

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Oxy YouTube zits ad is gross… or not?

on July 24, 2012 by Mark Comments

So Oxy, an acne cream in Australia has released a new TVC that uses real YouTube videos of teen guys popping zits in the mirror. It’s pretty gross, but do you think this would work with the 13-25 target? Read more…

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Video of the day: Beckham plays Beethoven

on May 22, 2012 by Mark Comments

David Beckham plays Beethoven’s “Ode to Joy” in this new video from Cheil USA for Samsung Galaxy:

Read more…

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Video of the Day: Welcome to The Star

on May 5, 2012 by Mark Comments

A new TV ad/Viral from The Monkeys for The Star casino. A lounge lizard gives a rolling tour of the casino on his piano belting out an 80′s rock classic. Read more…

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Tippexperience 2 : the hunter and the bear are back

on April 11, 2012 by Laurent Comments

After the worldwide success (50 million views and multiple awards) of the Hunter vs Bear campaign for Tipp-Ex, everyone was wondering if Buzzman agency would be able to take up the challenge of a sequel. Job done.

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A smart Facebook scam for good

on March 28, 2012 by Martina Comments

Now this is an awesome viral idea: take advantage of a popular scam technique on Facebook to spread the “virus” of AIDS awareness. On December 1st, the World’s AIDS Day, popular Brazilian radio station Mix FM posted on its Facebook page two very sexy videos, featuring a gorgeous man and a very hot girl. A lot of fans were attracted to the the videos and watched them, not being aware that the videos, without their permission, were automatically publicly posted on their Facebook timeline. Read more…

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Can you index the way people think? The New Thinkers Index does just that.

on March 20, 2012 by Mark Comments

Can you index the way people think? That’s the question that was sought to be answered over on the New Thinkers IndexRead more…

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TED goes back to the future

on March 16, 2012 by Bridget Comments

Nice viral marketing for Prometheus, Ridley Scott’s Alien prequel.  I’m not a big sci-fi fan but I find it interesting that TED has become uber-mainstream and can now be used as a viral teaser for a blockbuster film.

You can read the full post here but screen writer Damon Lindelof thought it would be incredibly cool to have one of the characters from the film give a TEDTalk from the future. Read more…

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Angry Birds Space launched by NASA

on March 9, 2012 by Tim Comments

A space first: The first ever game announcement and gameplay footage from space. Brought to you by NASA and Don Pettit from the International Space Station. Don teaches you a thing or two about gravity (helpful for the game). And all is kindly supported by Samsung who in return get to show you the game on their phone. Read more…

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