Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: best

Pharrell Williams is 24 Hours Happy

on December 1, 2013 by Tim Comments

On this site, Pharrell’s catchy new hit ‘Happy’ plays not just in in heavy rotation but 24 hours non-stop. All this happy dancing combined with a slick and thoughtful interface put a smile on my face. And it made me listen to the song, oh, I don’t know 11 times? http://24hoursofhappy.com

Follow me @tbuesing Read more…

File under: , ,

Diesel GIF Booth

on November 29, 2013 by Mark Comments

The GIF booth works like a photo booth, going a step further to produce GIF animations instead of photographs. It uses VVVV technology and a large-format touch-screen interface. Visitors can create animated self-portraits and publish them to Tumblr in real-time. For the flagship store opening in Frankfurt, the GIFs from the booth were also instantly transmitted and displayed in a window installation composed of seven big screens, each individually managed by a Raspberry PI microcomputer. Read more…

File under: ,

Names For Change Helping The Homeless

on November 28, 2013 by Mark Comments

Local homeless shelter Urban Ministries of Durham is selling the naming rights to every item in the shelter – from toilets to teddy bears to cans of tuna. All to help more people get from homelessness into homes of their own. Great initiative and the site is nicely designed too… Read more…

File under: ,

A party to celebrate what you already own

on November 28, 2013 by Ana Comments

Patagoria remains consistent with its focus on sustainability. Thoroughly aligned with the values of its customers, Patagonia has already unleashed their Common Threads Initiative (an eBay program where Patagonia customers can sell their Patagonia stuff) and number of ads advising against conspicuous consumption.

This year, from Patagonia comes with Worn Wear initiative, launched just before the notorious Black Friday. The title of the campaign is “The Stories We Wear,” which is meant to remind us that clothes we already own become only more valuable with time, as they become part of the narrative of our life.

The campaign is taking place in 14 US cities (and at two places in New York City) and features a movie “Worn Wear,” a repair clinic, limited-edition beer, life music and food.

Sounds like a wonderful party.

Follow me @andjelicaaa

File under:

Meet FiLIP, your kid’s best friend

on November 28, 2013 by Ana Comments

FiLIP is a wearable smart locator and phone for kids. Kids can wear it on their wrist like a watch, and parents can know at EVERY CONCEIVABLE MINUTE where their kids are and send them text messages. The device is also equipped with five pre-set phone numbers for a kid to dial if the need arises.

In addition to real-time location information and text messaging, FiLIP sends notifications to parents if their kids leaves a designated safe zone, like playground. You can see more here and get one for your kid here.

Follow me @andjelicaaa

File under:

Saks Windows in your Inbox

on November 28, 2013 by Ana Comments

Saks Fifth Avenue came up with a quite smart idea. Famous for its holiday window displays, Saks decided to bring it to its customers everywhere (and not just in New York). The premium retail chain created a video of its holiday display launch, together with the countdown and products that you may want to browse while watching the video. The display is pretty impressive at moments, definitely worth a watch. The link to the video is here.

Follow me @andjelicaaa

File under:

Violet-Colored Hello Kitty Contact Lenses

on November 26, 2013 by Ana Comments

Violet-Colored Hello Kitty contacts made their cameo in Japan. They feature tiny hearts, too. Aside of being super-cute in a Japanese way, these lenses are an insanely amazing branding opportunity.

Get yours here.

Follow me @andjelicaaa

File under:

Search engine for hashtags

on November 26, 2013 by Ana Comments

This spiffy tool can come in quite handy on a few levels. First, it’s a great digital ethnography tool to see what people are saying about a brand across all social media destinations, what kind of content they are linking to it, and what’s the context of their mentions.

And second, it’s good ole fun, too.

Follow me @andjelicaaa

File under:

Facebook in Real Life

on November 26, 2013 by Mark Comments

Is this a reality show that may catch on?? Real life facebook – meting people who are friends on fb but not in real life. Read more…

File under: ,

Hey look, your turkey is tweeting from the oven

on November 25, 2013 by Ana Comments

In order to promote its embedded Java technology, Oracle created Turkey Tweeter, which is basically your bird status updating Twitter on how well it’s cooked. Oracle tech translates the bird’s temperature into tweets. Happy Thanksgiving.

Follow me @andjelicaaa

 

File under:

Advertise here