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Tag archives: best

Virgin Mobile wants to retrain your brain with Blinkwashing

on September 17, 2013 by Bridget Comments

Generally I’m not usually a fan of any campaign that requires people to use a webcam. But I have to say that Blinkwashing from Virgin is the exception. Take a look at the ad for yourself.

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There’s Something In Your Tweet

on September 12, 2013 by Mark Comments

A new service from Colgate that puts Twitter to a completely new use; anonymously alerting people to food stuck in their teeth. Gotta love anonymous!!

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Arcade Fire Just a Reflector

on September 10, 2013 by Tim Comments

Arcade Fire’s ”Wilderness Downtown” was a massive hit in the music as well as interactive world. “Just a Reflektor” is a worthy follow up: using the latest Google Chrome technology it lets you interact with the music video via your mobile phone. Read more…

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Now bloggers write native ads, too

on September 9, 2013 by Ana Comments

Buying advertising from Details magazine can get you far in the digital fashion world.

In an attempt to make ads more meaningful to their style-savvy consumers, Details magazine tapped into its network of 150 men’s fashion bloggers to develop content for brands like Versace, Gucci and Prada. The posts were combinations of outfit ideas, photos and style inspiration, and were widely seeded via stylists’ blogs, Details’ Network and Details’ Insider properties, and Details’ Style Advice section of the site. The posts were also featured on Gucci, Prada and Versace social media and promotional channels.

Details Magazine

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Football Transfer Window

on September 9, 2013 by Mark Comments

New season, new signings. This is the new transfer window visualisation across the ten main European leagues. Pretty cool way to see what team is making what choices and the money they are spending. The graphics are nicely laid out and I like the lines coming in and going out representing where players have been and are going. Read more…

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Heineken Crack the US Open

on September 4, 2013 by Tim Comments

Heineken found a new way to use Instagram for their sponsorship of the US Open. Using the mobile Instagram app you are invited to join a scavenger hunt. Scan the tennis crowd pictured in more than 250 separate Instagrams. Then hashtag the correct picture and you might find yourself among the spectators at the real US Open Men’s Final. Read more…

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Catch a VW Golf GTI on the Bannerbahn

on September 4, 2013 by Tim Comments

If you have ever waited for the traffic lights to turn green while sitting in a Golf GTI, you know why people drive them. The GTI is about horse power and about speed. And this is exactly what Dutch agency Achtung! translated into a fun, playful campaign for the German car brand: Try to catch a GTI on the “Volkswagen Bannerbahn”. Read more…

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Hotelstyle weird shop

on August 12, 2013 by Mark Comments

Hotelstyle seems to be an estore fore mens clothing with an odd choice for male talent. The male model is well hipster bearded and has dirt-like makeup applied to his face like a homeless person. Read more…

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This is how we DEW it

on August 12, 2013 by Mark Comments

Go deeper into the world of the Mtn Dew All-Stars with an interactive “living Portraits” experience. The art direction is exceptional x 10 but the ultimate digital experience could have been pushed further. Read more…

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Ikea Make Small Spaces Big 360

on August 6, 2013 by Mark Comments

Ikea helps you find more space at home with this interactive experience. You’re invited to have a nose around lots of clever ideas. In this interactive film, created originally for IKEA FAMILY members, you can explore a typical, everyday home, choosing which areas to skip to for the small-space challenges you face. Read more…

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