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Tag archives: best

Life Size Messi

on November 18, 2013 by Mark Comments

W+K Amsterdam brings to life Lionel Messi from the most realistic football game ever, EA Sports FIFA 14. A unique opportunity to interact with one of the world’s greatest footballers. It’s cool but for me lacked full interaction. Worth a look.

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Awesome Killing Kennedy Parallax Site

on November 17, 2013 by Mark Comments

National Geographic have put together a great parallax site answering the question “What forces drive one man to the presidency and another to become his assassin?” Explore the dual paths of JFK and Lee Harvey Oswald that ultimately crossed in Dealy Plaza. Read more…

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Cavalli gamified facebook app

on November 14, 2013 by Mark Comments

Roberto Cavalli has gamified a facebook app to help you go back in time to try to find the mysterious women whom the user met the previous night at Cavalli’s private party in New York. Have fun!

Read more…

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Has John Lewis tweeted too early?

on November 12, 2013 by Jeremy Comments

The UK retailer launches its 2013 Christmas campaign to a mixture of hibernating bar-humbuggers and die-hard fans.

Earlier this week John Lewis launched its Christmas campaign The Bear & The Hare with a massive heart wrenching film. It features the story of two animals friends. Upon discovering his friend has been in hibernation during Christmases past, the hare sets out to show the bear how special a present filled Christmas can be.

Reportedly costing £7m for the TV spot alone, the production is beautifully crafted and works well across different mediums. The connection moment between campaign and

retailer is completed by a range of Bear & Hare products (available now at all John Lewis stores). Read more…

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AirBnB Open

on November 12, 2013 by Ana Comments

Welcome the latest innovation from AirBnB: a global hosted event from the company’s SF headquarters that’s going to be streamed live online on AirBnB site. (AirBnB is smart enough not to host this event on its Facebook page or, god forbid, a minisite).

The reason for celebration? Hospitality of AirBnB members. Scheduled for November 12th at 10am PST, the live event promises secrets to share, including a new product for hosts.

So far, 8787 people have RSVP-ed, and you can make your reservation here.

Follow me @andjelicaaa

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Want a Cannes Lion? No problem, just print one.

on November 11, 2013 by Ana Comments


To promote a local awards show, Canadian agency Rethink, used 3D printing to fill their offices with top advertising awards, like Cannes Lions and One Show’s Pencils.

Follow me @andjelicaaa



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If you ever wondered what a real-life instagram photo would look like

on November 11, 2013 by Ana Comments

In other Instagram news, a Brazilian artist placed transparent filters, not unlike those that Instagram uses (think EarlyBird or Hefe), at London’s most popular tourist destinations. People can take photos through them.

Or, they can just use Instagram.

Follow me @andjelicaaa

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Mobile is eating the world

on November 11, 2013 by Ana Comments

I am not sure I’d phrase it this way, but this presentation is full of quite useful data. Many a planner will find it relevant for their next presentation. Enjoy.

Source: Mobile is eating the world

Follow me @andjelicaaa

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Menicon Lovely Film in 720

on November 8, 2013 by Mark Comments

A beautiful interactive film created using a bespoke 720 camera to create a highly visual experience for the European launch of Menicon’s new contact lens. Read more…

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ExFEARiential is hilarious

on November 7, 2013 by Mark Comments

The folk at john st in Toronto have tapped into the experiential campaigns that we have all seen and loved and taken it to an all new level. The babynapping one is the best I think. Very amusing stuff. In their own words: Give your customers an experience they’ll never, ever forget. Muggings. Riots. Babynappings. We’ll do anything to get your brand noticed. Read more…

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