Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: best

Skype Portraits “Stay Together”

on July 17, 2013 by Bridget Comments

I like this campaign from Pereira & O’Dell for skype.  It’s a simple idea grounded in product truth.  ”Stay Together” is a series of 3 short films and ‘projected’ portraits by Singaporean photographer and visual artist John Clang.  Last year we featured some of Clang’s work here on our pinterest board.

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Awesome Hammer from a Tank

on July 16, 2013 by Mark Comments

Are you doing a home reno and love your hammer (I do) – it bangs things. But if i could have a hammer that was melted down from a Russian tank – then shut up and take my money!! There is such a thing… Read more…

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Big Data for Smarter Customer Experiences

on July 15, 2013 by Mark Comments

Big Data is a phenomenon that is being talked about more and more. At OgilvyOne, they believe we can collect and frame the data that exists around us to create smarter experiences and easier lives. Everything in this video is possible with the data and technology that exists today. Pretty cool. Read more…

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The Office Turntable

on July 10, 2013 by Bridget Comments

Creative Directors are a tough “target audience”.  Kontor records and Ogilvy Germany came up with a lovely idea to promote Boris Dlugosch’s new single to the advertising industry.  I wish all direct mail was as nice as this.

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2013 Cannes Review – RISK THE IDEA

on July 9, 2013 by Bridget Comments

Here’s a deep dive into the trends and themes I saw coming out of Cannes this year.

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All eyes on S4

on July 1, 2013 by Mark Comments

Yet another experiential campaign building on the playground game of out staring your friends. If mad, weird shit happens outside your view… will you look?? Read more…

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Flashback – Vaginas don’t chew hot mints

on June 30, 2013 by Mark Comments

A flashback from a few years ago about agency politics. Never take the fruit from reception!!! Worth another look and laugh… ha. Read more…

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Cannes Review (feels weird without Red Bull)

on June 24, 2013 by Bridget Comments

Before I dive into my Cannes review it’s worth highlighting that things would have been radically different if Redbull had entered Stratos Space Jump at Cannes Lions this year. Red Bull has redefined advertising to a point that they don’t even consider it to be advertising and don’t want it to be celebrated as such.   Read more…

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The subtitles hijack

on June 13, 2013 by Martina Comments

Here comes a fantastic, barely legal, example of disruptive (and free) media placement. The right message, at the right time, to the right audience. This is the winning trick of media planning and advertising, right?

Let me start from the beginning… All around the world when you live outside the US and you don’t have access to services like Netflix or iTunes, you download American TV series from pirate websites. Breaking the rules is the rule to get access to great fresh content without waiting for the episodes to be localized in your own language. However a lot of the people who download the shows in English don’t know the language well enough to understand what the heck they are saying on the screen. So they download translated subtitles in the form of .srt files. Read more…

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GPS to get lost

on June 9, 2013 by Martina Comments

The Jeep is an iconic car. Freedom, discovery, adventure are just a few of the keywords that get usually associated with the model. The car is very popular in Argentina however, most of the 4×4 vehicles never cross the city limits. To help out Argentinians lacking the inspiration to get out of town, Jeep has created a fantastic a GPS add-on app that will get you “God knows where”, to discover 28 lost off-road spots in the country. Just push the button and start following the instructions. Read more…

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