Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: best

Best low-fi real time service from New Zealand

on April 11, 2013 by Bridget Comments

I love the simplicity of this idea from New Zealand that uses a billboard to promote a real-time weather reports.  The photo says it all.

via thewheatandthechaff

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The WI-FI Poster

on April 10, 2013 by Martina Comments

Most of us think the poster is a vintage, if not outdated media. But in Korea they recently came up with an idea that will probably make us change our minds. The WI-FI poster, or the Poster 2.0 is a traditional poster “pimped” and transformed into a wireless hotspot. The technology is embedded or, better, hidden behind the poster, and it’s automatically activated once a user approaches the hotspot prompting the user to connect to the open network that has the name of the movie that is being promoted. Read more…

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Javascript and Google Streetview

on April 10, 2013 by Mark Comments

Cool use of some javascript and google street view. Just watch this magic. Read more…

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The WWF deforested football field

on April 9, 2013 by Martina Comments

The equivalent of a football field of forest is clear-cut every 4 minutes in Brazil. Not a lot of people care about it, and for most of the people it is even quite difficult to relate to this horrible fact. But football is a powerful mean to get people’s attention (in Brazil and not only) and WWF played the card with an incredibly smart and attention grabbing idea. They digitally “hijacked” an international match of the Brazilian Women’s National team, executing a progressive visual transformation of the pitch from green to brown, and paying off the message at the end of the game with an explanation of the take-over and the link back to the WWF website. Read more…

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The Most Powerful Arm Ever Invented

on April 3, 2013 by Tim Comments

Children with Duchenne Muscular Dystrophy suffer from progressive deterioration of their muscles. The kids lose the ability to use their arms and for example sign their name very early in their life. This is why The Most Powerful Arm, a bionic arm was created. With this robotic arm you can help them by signing a petition to the Australian government, asking them to start important research on the crippling disease.

Read more…

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Adidas Team Messi

on April 2, 2013 by Mark Comments

Another site that is using facebook connect to put you in the site. Adidas want you to join team Messi and keep the game beautiful. An interactive pledge with personal story-lines, easter eggs, and the ability to control projection mapped 3D screens. Read more…

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Renault Clio Va Va Voom

on April 1, 2013 by Mark Comments

More stunts. Watch as an unsuspecting guy and a girl take the new Renault Clio out for a test drive with extra VA VA VOOM! One thing is for sure, they’ll never forget the first time they saw the New Renault Clio. They were both released onto youtube at the same time. Interesting to note the one with sexy girls in it has nearly 2.5 million views and the one with sexy guys has only 500,000 views. What does that say??? Read more…

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Google launches new search: Nose

on March 31, 2013 by Tim Comments

While still in beta, this promises to change the way we search. Google promises a true ‘Scentsation’ through their new tool ‘Nose’ that allows you to search with the support of your sense of smell. Read more…

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Ed Banger Timeline by Heineken

on March 29, 2013 by Laurent Comments

To celebrate the 10th anniversary of the French record label Ed Banger, Heineken launched a very nice mini website : edbangerroom.com

Read more…

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Ordinary Japanese as Superheros

on March 29, 2013 by Mark Comments

Cool trend happening in Japan… Ordinary school kids acting out superhero actions in still images. So much better than ‘milking’. Read more…

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