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Tag archives: testimonial

Kobe Bryant is back as Nike testimonial

on July 10, 2005 by Martina Comments

ABC News reports Kobe Bryant is back in Nike’s ads on Sports Illustrated. Photographs of the basketball player have been used for the first time since his arrest two years ago (Bryant was accused of rape). The article explains “Bryant had signed a $45 million deal with Nike shortly before his arrest. McDonald’s and Nutella both dropped Bryant from their roster of celebrity endorsers after his arrest“.

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Manu Ginobili testimonial for Movistar

on July 6, 2005 by Martina Comments

Mobile operator Movistar has signed a deal with the NBA champion Manu Ginobili who will now be the company’s testimonial in Argentina. As pointed out on Brief Blog (in Spanish), the San Antonio Spurs player is very well known in Mexico and Spain where Movistar also operates, so it will probably make sense to “use” Manu’s image also in these countries.

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