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Travelocity’s campaign to regain… “velocity”

January 8, 2004 at 4:06 by Martina Comments

“Where is my gnome?” asks in its latest campaign the veteran travel site Travelocity. As explained on IAR the $80 million campaign, launched this week, is the largest in Travelocity’s history and is aimed to regain market share and “fight” the competition of Expedia.

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