Digital advertising and marketing: only the best ideas worldwide, since 2003

“Message in a bottle”‘s triumph

July 2, 2004 at 10:31 by Martina Comments

12snap has won the Gold and Silver award in the International Advertising Festival in Cannes for the campaign “Message in a bottle” run in Germany on account of Coca-Cola. The news is reported on 160 Characters, but I also suggest you reading Russell Buckley’s opinion on his own blog. He talks about the evolution of text & win campaigns, and hopes for a “burst of long-awaited creativity onto the mobile marketing scene.”

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