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Ikea online with Profero

April 25, 2005 at 1:45 by Martina Comments

Ikea has launched an online campaign in Italy to let people know about its new and bigger store in Brescia. The campaign is online since mid-April, with ads delivered only to people connecting to the Internet from the regions close to the store. International interactive agency Profero took care of the creativity, while Omd Digital did the planning.
[News via Pubblicità Italia]

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