Soccer fans rejoice: Mourinho wants you to join the game

José Mourinho, the Chelsea manager, is the top star of  the latest TV ad for Top Eleven, a free online soccer manager game developed by Nordeus. It’s one more gaming company that is moving marketing funds to TV advertising. Publishers like King (Candy Crush) and Supercell (Clash of Clans) were the first to enter this space, followed by Machine Zone and other successful mobile developers. These gaming giants are in constantly trying to expand their user base and TV seems to be untapped space that provides bigger audience.