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Interactive marketing and other great advertising ideas since 2003
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January 08, 2004
Travelocity's campaign to regain... "velocity"

"Where is my gnome?" asks in its latest campaign the veteran travel site Travelocity. As explained on IAR the $80 million campaign, launched this week, is the largest in Travelocity's history and is aimed to regain market share and "fight" the competition of Expedia.

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