adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
home   about   advertise   archives   contributors   submit a campaign

June 17, 2005
Guess what does Batman drink and eat?

mirinda_berry.jpgDid you ever wonder what does Batman drink?
Well, he has his own drink "Mirinda Batman Blast Berry Fusion", a soft drink just launched by PepsiCo in India, Malaysia and UAE. A commercial just debuted on Indian television to promote it and a sponsored movie micro-site is also part of the co-marketing effort.
Batman drinks this strange Mirinda Blast Berry Fusion, and eats... chicken. According to Propaganda & Marketing (in Portuguese) KFC has just launched a promotion connected to the movie.

Comments on this entry

Archives by category

Archives by month
Subscribe to the feed

Subscribe with Bloglines

Add to netvibes

Add to Google Reader or Homepage

Subscribe in NewsGator Online

Inside Adverblog