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Interactive marketing and other great advertising ideas since 2003
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August 11, 2005 and a stinky advergame

Fuel Games Blog points to Sammy the Salmon, the advergame GCcubed created for Well, CheapSmells (what a name!) sells perfumes so I'm sorry, but I don't see how a swimming fish advergame could help their business. They also give away cash prizes, and again, I don't understand the goal they want to reach. Sorry, but I feel this advergame is just a good example of wasted money in online marketing.

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