adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
home   about   advertise   archives   contributors   submit a campaign

November 24, 2005
The ashtraymouth advergame

The Washington State Department of Health has launched an online youth anti-smoking campaign. Developed by Seven2 with Sedgwick Rd. the advergame challenges players to throw as many disgusting things as possible at a doll's head. The selection of items includes, but it's not limited to a dirty sock, a fish head, a worm and a dead mouse... The game can be practiced in solo mode or in a challenge against a friend.


The game is definitely disgusting but hopefully effective in persuading young smokers to quit.

[news via Mediapost]

Comments on this entry

Archives by category

Archives by month
Subscribe to the feed

Subscribe with Bloglines

Add to netvibes

Add to Google Reader or Homepage

Subscribe in NewsGator Online

Inside Adverblog