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Interactive marketing and other great advertising ideas since 2003
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June 29, 2003
U.S. carriers hope to import text messaging

Last year in Western Europe, SMS generated $15 billion in revenue. It's not difficult to imagine that US carriers are trying to import the SMS fashion in North America as well.
Peter Svensson reports on Mercury News about the American mobile market fears and hopes.
It's worked in Europe and Asia -- why not here?

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