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Interactive marketing and other great advertising ideas since 2003
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September 04, 2006
Axe, click and seduce

From Venezuela, a nice seduction advergame for Axe. Watch the video with great attention and spot the girl when she's winking at you.

The concept of this game is nice, I just had a few remarks on the size of the video, but the guys from Lowe-Concept Interactivo actually explained me that it's a bandwidth issue. Given the standard quality of connections in Venezuela, this video dimension was the best compromise among balance size, quality of the video and user-side download speed.

What I also like about the game, is that it's just one click away... eventually an advergame which doesn't require a registration nor long instructions to read!

Comments on this entry

I always find axe's commercial and videos very entertaining. But oftentimes women are slightly exploited in them.

Posted by: liz28 at September 6, 2006 03:33 AM


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