Samsung has launched a new mini-site to promote its K5 phone. It's nicely designed and, as most of the sites going live nowadays, it tries to cash on user-generated content. The challenge is to create a music dance video uploading a picture of a friend or of your grandma... the best video will win a K5 phone.
The best part of the site is the advergame. Inspired to Super Mario Bros it features a nice soundtrack and a simple but joyful design.