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Interactive marketing and other great advertising ideas since 2003
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December 05, 2007

This feels good... (and it's a very cool site!!). This site via Tracey in London is designed to get people to do stuff using what we already do, use social software. widgets, a flickr photo gallery, links to social networks, slideshow etc...


I think they're trying to avoid telling people stuff they already know and make them actively do something, that's why it's UNsubscribe rather than subscribe which is what every other charity asks you to do.

So basically it's a movement that believes everybody deserves basic human rights no matter what their beliefs or what they are alleged to have done. A movement that feels accepting such immoral, illegal, even barbaric actions, undermines the society they live and believe in. It's Christmas hey, so take a look...

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