In France you can experience the drive of a Fiat 500 with a virtual trick using Google Street View. On the Happy Drive website you just have to type in your starting point, and then the trip begins. "Driving" is easy, as you use the keyboard to turn or move forward.

I think someone already tried to do something similar a few months ago in Australia, but the Fiat 500 is better executed, even if still it doesn't result neither smooth nor engaging.

Tribal DDB did it for the new golf, http://newgolf.com.au/

Posted by: Anthony at July 13, 2009 01:42 AM

good advertising.....for google streetview

Posted by: sunxrise at July 13, 2009 04:12 AM

What's the point? Neither the Golf execution or the Fiat make me want to buy the car.

Posted by: Jason at July 14, 2009 03:26 AM