adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
home   about   advertise   archives   contributors   submit a campaign

August 23, 2009
American Apparel: ecommerce meets Youtube

American Apparel has launched "Le Sac Dress". A drape dress with long, versatile straps you can wear in twelve different ways.

american_app01.jpg

Yep, it sounds a bit complicated, but don't worry, it comes with twelve videos posted on Youtube that teach you how to wear it.

Video instructions, a smart simple way to enhance the online commerce experience, especially for those goods which generates doubts in potential buyers.

Comments on this entry


Archives by category

Archives by month
Subscribe to the feed

Subscribe with Bloglines

Add to netvibes

Add to Google Reader or Homepage

Subscribe in NewsGator Online

Inside Adverblog