Digital advertising and marketing: only the best ideas worldwide, since 2003

Perrier Secret Place, 1h20 Party People

on April 2, 2013 by Laurent Comments

Through an immersive experience, with up to 1h20 of content, Perrier invites you to party, and live the craziest fantasies of 60 guests in a hidden place in Paris.

File under: immersion, ogilvy, party, perrier, secret place

Ed Banger Timeline by Heineken

on March 29, 2013 by Laurent Comments

To celebrate the 10th anniversary of the French record label Ed Banger, Heineken launched a very nice mini website : edbangerroom.com

File under: best, Ed Banger, Green Room Session, heineken, label, music, timeline

Chrome Maze : an amazing Chrome Experiment

on March 22, 2013 by Laurent Comments

You have to experience this. What an amazing job by Google Japan. This new Chrome Experiment syncs up your computer and your smartphone, and turns any website into a 3D maze, where you can play.

File under: best, chrome, chrome experiment, google, maze, sync

Oreo Super Important Test : W+K = #WTF

on March 18, 2013 by Laurent Comments

Here comes a new UWO (Unidentified Web Object) from planet Wieden + Kennedy.

File under: #WTF, best, oreo, w+k, wieden + kennedy

Pepsi Max Test Drive. New hit, old recipe ?

on March 14, 2013 by Laurent Comments

Another test. Another prank.

With already 7M views in 2 days, you probably already watched it. But what does it tell ?

File under: best, carlsberg, Jeff Gordon, LG, Nascar, pepsi, prank, test drive, viral video

Carlsberg put friends to the test

on March 13, 2013 by Laurent Comments

It looks like the beer industry is addicted to pranks. Carlsberg just did it again. The beer brand is using a trick that made itself and Heineken successful in the past years : put “real” people in the middle of the action and pull a prank on them. Does this one work ?

File under: beer, best, carlsberg, facebook, heineken, prank, stunt, video

Creative Greetings by Havas Paris

on January 18, 2013 by Laurent Comments

Ok I know, two posts in a row. But I just found this beautiful video greeting card by Havas Paris agency, and thought I should share it with you.

File under: greeting card, greetings, HAVAS, motion design, paris

WWF Together : a great iPad app for a good cause

on January 18, 2013 by Laurent Comments

WWF has launched a beautiful iPad app, called WWF Together, with AKQA, to raise awareness on endangered species.

File under: akqa, animals, ipad app, ngo, together, wildlife, wwf

Axe Apollo : ticket to space

on January 10, 2013 by Laurent Comments

To infinity and beyond ! Axe (Lynx) is launching its Apollo Space Academy campaign, and will give the opportunity to 22 people around the world to win tickets for a space trip.

File under: Apollo, axe, lynx, space, unilever

Ford Pinball Park

on April 19, 2012 by Laurent Comments

Paris. The Eiffel tower, the Champs-Elysées, fashion, romance… and bad driving habits !

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