Digital advertising and marketing: only the best ideas worldwide, since 2003

Renault Clio Va Va Voom

on April 1, 2013 by Mark Comments

More stunts. Watch as an unsuspecting guy and a girl take the new Renault Clio out for a test drive with extra VA VA VOOM! One thing is for sure, they’ll never forget the first time they saw the New Renault Clio. They were both released onto youtube at the same time. Interesting to note the one with sexy girls in it has nearly 2.5 million views and the one with sexy guys has only 500,000 views. What does that say??? Read more…

File under: best, cars, renault

Peugeot Motion and Emotion

on March 5, 2013 by Mark Comments

Ever played with a car configuratior? Change color etc… Play with the most thrilling car configurator ever. Interact with your smartphone or as a remote on your tablet and desktop. Fun stuff to join the chase… Read more…

File under: best, cars, peugeot

Mini Maps is amazing

on September 9, 2011 by Mark Comments

Plot your spot on google maps and set a course. Race your Mini through your streets or anywhere in the world. Bit gob smacked by this one!!! Very cool.

The Genesis of Hyundai

on August 31, 2008 by Martina Comments

Hyundai has launched a new website to promote its Genesis model. I haven’t found anything particularly fancy nor innovative (even if there is Goodby, Silverstein & Partners behind it), but still there are some details that make it a site worth having a look at.

For example, I like the mechanism to spin around the car on the homepage and to navigate the interiors looking for the hotspots to further explore the contents. Also, I liked the section that shows the car completely disassembled, which reminds me of a Honda Ad Cog played in reverse mode.

Honda’s bubbles

on July 10, 2008 by Martina Comments

If you enjoy bubbles and screensavers, make sure to check out this website launched by Honda in Japan. I don’t understand what’s its final purposeis (promoting a car? just branding for consumers with kids?), but the “build your screensaver” functionality looks nice.

And a free screensaver to customize and download is definitely a very good reason to visit a site. PS: do I really have to specify that I’m kidding?

File under: cars, honda, japan, screensaver

Online advertising on the rise in France

on August 21, 2003 by Martina Comments

As reported today on Le Journal du Net online advertising is growing in France. “E-pub”, as defined in French, has reached a value of 119 millions of Euros in the second term of this year, with a growth of 64% compared to the same period last year. The data come from a recent study by TNS Media Intelligence-IAB France and highlights the fact that online advertising has surpassed by three times movie advertising. Cars, travels, telecommunication providers and banks are the most active sectors in online advertising.

File under: cars, france, investment, online advertising

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