Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: facebook applications

The Student Corner: Lonely Planet + Facebook

on January 15, 2012 by Martina Comments

We’re back this week featuring a Student Project. This idea for Lonely Planet comes from the Miami Ad School Berlin. Lalita Salgaokar and Freschta Sahibi created a concept for a Facebook app that will help you connecting with Friends of Friends around the world and experience the places you’ll visit with the help of a local. Read more…

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A Facebook Xmas like no other

on December 30, 2007 by Martina Comments

The guys at Nexum sent me over the link to a bunch of interesting applications they developed for Sony to celebrate Xmas inside Facebook. “Sony Christmas Suite” allows Facebook users to create personalized cards, snowflakes and snowglobes, and to frame pictures in their photo albums.

Again, as I said the other day, it’s very interesting for me to discover branded applications within Facebook that try to make some sense, either being consistent with the brand or with the campaign message. To be honest, in the case of the Sony Christmas Suite, the only application in line with the product/brand is the photo frame one, but I think it’s still very interesting to look at them all, as they are very well developed (check the snowglobes in particular) and definitely richer than the usual text based applications that dominate Facebook at the moment.

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