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Tag archives: handbag.com
Fiat signs deal with Handbag.com
Fiat is running an online campaign to promote its Panda to 24- to 44-year-old women. As Revolution reports, Fiat has signed a sponsorship deal with Handbag.com which will include online ads, text links in the newsletter and a special branded section in the spring fashion pages (see screenshot).
“Body Confidence” campaign
Handbag.com has just launched the “Body Confidence” campaign with the aim to build traffic to the web site. The initiative, which according to Revolution, is worth �200,000, includes radio and print advertising, as well as direct marketing and online ads.
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