Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: huggies

Huggies TweetPee alert

on May 8, 2013 by Martina Comments

In Brazil Huggies has launched the perfect gadget for geeky (and distracted) parents: TweetPee, a sensor + a Twitter-based alert that lets them know every time their baby needs to get changed. Read more…

File under: , , ,

Huggies hijacks olympics with Baby Championships

on August 21, 2012 by Bridget Comments

Huggies Korea takes on Pampers (official olympic sponsors) with this YouTube/UGC campaign “Baby Championships“.  Babies and cats have always been top of the charts for UGC.  It’s interesting to see a brand transform what is pretty bland UGC content into something that’s shareable.   Read more…

File under: , , ,

Huggies and the Mess Maker

on May 26, 2009 by Martina Comments

Huggies has launched Messmaker, a mini-site that explains through video evidence how their tissues work against any mess babies can do.

Too bad Slap the Mat did exactly the same thing 2 years ago with a better sense of humor.

File under: ,

Advertise here