Digital advertising and marketing: only the best ideas worldwide, since 2003

Tag archives: hypervision

Eurostar uses podcasting as marketing tool

on September 16, 2005 by Martina Comments

Eurostar has started podcasting to its Brussels-London connection. “The London Tapes” are a mix of information on London presented by a popular Belgian radio presenter, Wim Oosterlinck. The podcast, which is available only in Dutch, is promoted on the Xperience website also presenting the “making-of” video. Hypervision is the agency behind the branded entertainment idea. [Thanks to Bert for the hint]

File under: , , ,

Advertise here