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Tag archives: new zealand

Online advertising in New Zealand

on May 31, 2004 by Martina Comments

In New Zealand the online advertising market was worth $8 million in 2003. The Advertising Standards Authority has tried to measure the impact of the medium, finding out that “New Zealand advertisers haven’t clicked on to online advertising”. The news is reported on Stuff.

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Online advertising in New Zealand

on October 8, 2003 by Martina Comments

Online advertising in New Zealand is growing, but… does not know how big it is. The New Zealand Herald writes today about a growing market which is still unable to estimate how big is it becoming. According to the article’s author, the introduction of large-format advertising has proven to be the key in the industry’s expansion.

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