Digital advertising and marketing: only the best ideas worldwide, since 2003

Peugeot Motion and Emotion

on March 5, 2013 by Mark Comments

Ever played with a car configuratior? Change color etc… Play with the most thrilling car configurator ever. Interact with your smartphone or as a remote on your tablet and desktop. Fun stuff to join the chase… Read more…

File under: best, cars, peugeot

More than a car

on May 22, 2006 by Martina Comments

I love the illustration of this ad that BETC Euro RSCG has created for Peugeot 307. I just wonder how effective it can be… Maybe it’s too artistic… Copy says: Outside, it is a car, inside, it is larger. via Brainstorm #9.

File under: peugeot

Peugeot prepares online push the UK

on June 2, 2005 by Martina Comments

E3 is going to create an online campaign to promote Peugeot new diesel engines. Netimperative reports the effort will debut in July, with a micro-site to support the offline marketing activities. As Matt Ramsay, director at E3 explained, Peugeot’s idea is to engage potential customers from an emotional perspective, not limiting the engine choice to a rational decision. E3 has been recently appointed by Peugeot and will take a share of the company’s £1.5 million digital marketing account.

File under: e3, online marketing, peugeot

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