Digital advertising and marketing: only the best ideas worldwide, since 2003

Cinescape vs Filmography 2011

on December 21, 2011 by Martina Comments

Movie fans and video freaks, I bet you love this virtual challenge as much as I do: Cinescape vs Filmography. Two video recaps, two amazing retrospectives of the year at the cinema. Which one is your favorite? Read more…

File under: cool, videos

Nokia Nonstop Living

on October 10, 2007 by Martina Comments

Nokia is online with a mini-site to introduce a new range of Bluetooth handsets. It consists of five video stories each presenting a different character and a Nokia handset fitting the context of his/her daily life.

The whole thing at first sight is very simple and not very original, but if you think about it, it’s a great example of how online communication is evolving (or should evolve). You see the creativity not in the concept, but in the decision of exploting the Web potentials to effectively present a product.

Human After All

on October 7, 2007 by Martina Comments

Thanks to my Diesel friends Matteo and Richard for sharing these videos created for the Human After All campaign. Space dinner is definitely my favourite. They have been created for the Web, but probably they will find some air time in movie theatres as well. The agency is Surface 2 Air and the production company is Partizan.

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