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Interactive marketing and other great advertising ideas since 2003
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September 08, 2005
Viral marketing for e-commerce

Onedegree points to a really smart (viral) idea to drive t-shirt sales. It's The Cyborg Name Generator, where you fill in your name, select an avatar and get a personalised t-shirt. If you like it, you buy it and probably send the link to several friends.

It should be cool to walk around wearing a shirt like the one below...


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