Digital advertising and marketing: only the best ideas worldwide, since 2003

Maurice Lévy’s remote control greeting #TheVeryGoodWishes

2 days ago by Bridget Comments

Publicis Groupe CEO Maurice Lèvy is back again with another interactive holiday greeting on youtube www.publicisgroupewishes2015.com created by Lost Boys Paris.  For the last couple of years Mr.Lévy has used some clever creative tech to transform a corporate speech into an innovative and engaging experience.  This year is no exception, Read more…

File under: , , , , ,

Christmas fails focus group testing > Merry #Sparktazzle

3 days ago by Bridget Comments

Ogilvy Paris put Christmas through focus group testing… resulting in a new, improved and *proven* concept : Merry #Sparktazzle!

Seasons greetings to all who have felt the pain of testing.

Read more…

File under: ,

The perfect Hipster Christmas Greeting

3 days ago by Bridget Comments

It’s hard to cut through the agency christmas card rush with something fresh and original. Grey London have done it with Beard Baubles.  Beard Baubles are what you might imagine them to be – the products themselves have sold out but you can still donate to Aussie charity beardseason.com (Beard Season aims to get people to have a skin check for melanoma, which kills more young people than any other cancer in Australia).

Read more…

File under: , ,

Google Santa Tracker

4 days ago by Mark Comments

It’s an advent calendar but from the 24th it will use Google maps to track the big man as he does his thing around the world. Developed by Google, with a little help from Santa’s elves, the Santa Tracker features numerous activities within Santa’s Village while Santa prepares for his global journey. Read more…

File under: , , , ,

Geeky Christmas Experiments

1 week ago by Mark Comments

Christmas Experiments is an advent calendar which feature digital artists from the creative coding community and their web experiments each day leading up to Christmas Enjoy. Read more…

File under: , , ,

From agency to start up

2 weeks ago by Tim Comments

Everywhere I turn I see digital agency folk leaving their salary jobs to create start ups. And why shouldn’t they? They got the skills to create a digital product or service. So if they are willing to shoulder the risk, there’s not much stopping them. Two ex-colleagues from my Razorfish days are about to bet it all on connected devices and bicycle riding. Read their story and please help them get their fabulous idea produced for the real world! Read more…

File under: , ,

MINI Singapore – the dangers of texting and driving

on November 21, 2014 by Mark Comments

Accidents involving drivers on the phone have been on the rise, especially those who text and drive. Of all distracted driving activities, texting has the longest eyes-off-the-road time. MINI Singapore wants to help spread the word against this bad habit. Rather than a straightforward ad or Facebook post, which is liable to be overlooked by jaded viewers, they created the MINI TEXTRACER game. Read more…

File under: , , ,

Nokia Lumia 735 Selfie Camera

on November 13, 2014 by Mark Comments

Launching the Lumia Selfie Phone, with a highly un-selfish collection of selfies from Nordic fashionistas, donating money to charities (they aim to inspire and directly support the fight against online bullying in the Nordic countries), from every image and GIF using Tumblr’s API. Read more…

File under: , ,

Reactvertising is catching

on November 9, 2014 by Mark Comments

Don’t you just love a speedy social brand reaction to a real-time event? – think Oreo with the Super Bowl blackout. Does your agency take hours to respond to the latest trending hashtag or celebrity death? Is your brand missing out on being part of the conversation because you’re reacting too slow? … this is gold. Made by john st. Read more…

File under: , ,

Monty’s Christmas

on November 6, 2014 by Mark Comments

Sam and Monty are the very best of friends. Sam thinks he knows just what Monty is dreaming of for Christmas… something that will make one little penguin’s perfect Christmas day. John Lewis does it again. Read more…

File under: , ,

Advertise here