Digital advertising and marketing: only the best ideas worldwide, since 2003

Author Archives: Mark

Beat the Drones Subaru

2 weeks ago by Mark Comments

I’ve been waiting for an ad that uses drones – here it is. Pretty cool new ad from Subaru that use heaps of drones to create an obsticle course for the new WRX. The commercial features dozens of flying helicopter drones with red lights that create a continuously changing track as the Subaru drives on. I’m sure we will see many more drone ads this year. Read more…

File under: , ,

Night Walk In Marseille with Google via 72 and Sunny

3 weeks ago by Mark Comments

Explore the sounds, streets and soul of Marseille with Google via 72 and Sunny Amsterdam. “Night Walk” takes you on an immersive journey through lively Cours Julien, a neighbourhood of Marseille famous for its unique atmosphere and street art. Listening to your guides Julie and Christophe, you can wander around the vibrant streets as if you were really there, thanks to 360-degree panoramas. Read more…

File under: , ,

Google+ & Man United – The Front Row Story

3 weeks ago by Mark Comments

For the first time ever, Google+ brought together 22 fans from around the world to show their support for Manchester United at Old Trafford – live in the front row. Nice work Neil McGuirk

Read more…

File under: , , ,

LYNX partners with Australian Red Cross to encourage young men to donate blood

on March 28, 2014 by Mark Comments

The local activation extends LYNX’s global ‘Make Love, Not War’ campaign, which first aired during the Super Bowl, by asking Australian guys to make the ultimate demonstration of love: a blood donation in the name of peace as part of the partnership with the Australian Red Cross Blood Service. Agency Soap Creative

Read more…

File under: , , , ,

Honey Maid: This is Wholesome Awesomness

on March 13, 2014 by Mark Comments

Some old colleagues (Nathan Lennon and Dave Gibson) who are now at Droga5 in NY have made some super great ads for Honey Maid. The graham cracker brand has released an ad that shows real-life modern families in all their diverse glory, from gay and multiracial to rock ‘n’ roll. “Everyday wholesome snacks for every wholesome family”. Enjoy Read more…

File under: , ,

Coca-Cola supports Gay Pride in Australia

on February 27, 2014 by Mark Comments

Looks like a cool installation is going up at Kings Cross for the Gay Mardi Gras in Sydney Australia. Coke are putting up a rainbow ribbon at the iconic spot for the world’s largest gay mardi gras. Nice support from a multi-national company. Read more…

File under: , ,

Tweet, Chat, Like and Drive

on February 13, 2014 by Mark Comments

Social media and driving don’t mix. Find out why in this real-time multiplayer race game that let’s you experience the dangers and distractions of mobile messaging as you see, send and steer. Read more…

Vimeo 2013 Annual Report

on January 27, 2014 by Mark Comments

2013 was a pretty epic year for Vimeo – gaining ground on YT and being the favoured vid platform for quality. Click on all the little .GIF guys to see all the mad vids they had in 2013. Read more…

File under: , ,

Sport Google Glass Experiment

on January 22, 2014 by Mark Comments

Imagine sport as you have never seen it before. This is an interactive website and immersive video showcasing a ‘proof of concept’ using Google Glass in sporting environments. Read more…

File under: ,

Digital, advertising, social and tech predictions & trends 2014

on December 14, 2013 by Mark Comments

Soap Creative have released their digital, advertising, social and tech predictions & trends 2014. This follows on from the past few years that provide a fun look at what may or may not happen. The focus is more on light entertainment than being super serious. What are your predictions? Read more…

File under: , ,

Advertise here