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Author Archives: Mark

Life Size Messi

on November 18, 2013 by Mark Comments

W+K Amsterdam brings to life Lionel Messi from the most realistic football game ever, EA Sports FIFA 14. A unique opportunity to interact with one of the world’s greatest footballers. It’s cool but for me lacked full interaction. Worth a look. http://www.easports.com/fifa/life-size-messi

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Awesome Killing Kennedy Parallax Site

on November 17, 2013 by Mark Comments

National Geographic have put together a great parallax site answering the question “What forces drive one man to the presidency and another to become his assassin?” Explore the dual paths of JFK and Lee Harvey Oswald that ultimately crossed in Dealy Plaza. Read more…

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Cavalli gamified facebook app

on November 14, 2013 by Mark Comments

Roberto Cavalli has gamified a facebook app to help you go back in time to try to find the mysterious women whom the user met the previous night at Cavalli’s private party in New York. Have fun!

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Menicon Lovely Film in 720

on November 8, 2013 by Mark Comments

A beautiful interactive film created using a bespoke 720 camera to create a highly visual experience for the European launch of Menicon’s new contact lens. Read more…

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ExFEARiential is hilarious

on November 7, 2013 by Mark Comments

The folk at john st in Toronto have tapped into the experiential campaigns that we have all seen and loved and taken it to an all new level. The babynapping one is the best I think. Very amusing stuff. In their own words: Give your customers an experience they’ll never, ever forget. Muggings. Riots. Babynappings. We’ll do anything to get your brand noticed. Read more…

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Haunted Hotels Rock

on November 3, 2013 by Mark Comments

Resn and Wieden + Kennedy Amsterdam created the scariest HTM”Hell” 5 site on the planet for booking.com. It’s a fun adventure of the most haunted hotels they have on their books. Nice to see as you go up the stair case you parallax scroll UP not down for a change Read more…

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Is this the scariest costume EVER!!

on October 30, 2013 by Mark Comments

Is this the scariest costume EVER!! via Mindbox

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AXE Neuro Lab

on October 24, 2013 by Mark Comments

Axe Japan has examined women’s effects towards the AXE/LYNX scent, by having them wear a device that can detect and visualise their biological reaction. Weird and very Japanese. Fun!! Ohh and it’s FLASH – been a while since we’ve seen that!! Read more…

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One Hero Parallax Scrolling Cool

on October 16, 2013 by Mark Comments

Parallax scrolling sites are the new (old) cool (and very annoying sites on mobile devices) but very few actually combine the tech of px scrolling with an idea. A comic book is ripe and this site does it very well. Read more…

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Ikea or Death?

on October 10, 2013 by Mark Comments

IKEA is that friendly shop where you get cheap furniture from the inside of a giant, unending warehouse. Black metal is the kind of music that sounds like someone screaming while trapped inside a burning church. They each possess a fervent fan base. And to tell you the truth, the names of the furniture in IKEA sound a lot like the names of black metal bands. Consider this quiz an educational way to learn the difference between the two. Read more…

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