Taxi Stockholm launches interactive tourist guide
In cooperation with Swedish ad agency King, Stockholmâ€™s biggest taxi company, Taxi Stockholm, has just released a new type of tourist guide based on GPS data from millions of taxi journeys around Stockholm â€“ Taxi Trails.
Visit the site here
Agency is King Sweden
Taxi Trails is part of an integrated advertising campaign with outdoor ads in Stockholm and digital ads on Swedish tourist sites promoting the guide, which is available on mobile, tablet and desktop.