Digital advertising and marketing: only the best ideas worldwide, since 2003

Author Archives: Mark

VW GTI Play The Road

on December 4, 2013 by Mark Comments

Volkswagen and Underworld collaborate on an innovative project that allows you to create music as you drive. The innovative app reads how and where you drive, translating it into music live. The app gets speed and RPM data from the GTI’s on-board computer. The steering acceleration and location data is calculated from a combination of the accelerometer, gyroscope and GPS receiver present in the iPhone. All of the data collected is filtered and smoothed before use. Read more…

File under: ,

Diesel GIF Booth

on November 29, 2013 by Mark Comments

The GIF booth works like a photo booth, going a step further to produce GIF animations instead of photographs. It uses VVVV technology and a large-format touch-screen interface. Visitors can create animated self-portraits and publish them to Tumblr in real-time. For the flagship store opening in Frankfurt, the GIFs from the booth were also instantly transmitted and displayed in a window installation composed of seven big screens, each individually managed by a Raspberry PI microcomputer. Read more…

File under: ,

Names For Change Helping The Homeless

on November 28, 2013 by Mark Comments

Local homeless shelter Urban Ministries of Durham is selling the naming rights to every item in the shelter – from toilets to teddy bears to cans of tuna. All to help more people get from homelessness into homes of their own. Great initiative and the site is nicely designed too… Read more…

File under: ,

Facebook in Real Life

on November 26, 2013 by Mark Comments

Is this a reality show that may catch on?? Real life facebook – meting people who are friends on fb but not in real life. Read more…

File under: ,

PS4 – This is for Players site

on November 23, 2013 by Mark Comments

Through a highly interactive user experience PS4 invite “the players” to discover in some details the iconic references of the launch TVC on youtube, celebrating the history and future of gaming on Playstation. Fun!! Read more…

File under: , ,

Absolut Open Film Project

on November 20, 2013 by Mark Comments

A collaborative short-film all made using the best of each social network. Facebook for the script, Vine for shooting the scenes and Instagram for shooting the posters. It’s complicated but check it out and have fun exploring. Read more…

File under: ,

300: Rise of an Empire

on November 19, 2013 by Mark Comments

Movie site have constantly been trying to create interactive experiences that reflect the film for some time. Here is another. Featuring full-screen video, parallax effects, a custom gif generator amd more funky stuff, this is the official site for the next release of the 300 movies which is released next March! Bit early to release a promo site

Read more…

File under: ,

Life Size Messi

on November 18, 2013 by Mark Comments

W+K Amsterdam brings to life Lionel Messi from the most realistic football game ever, EA Sports FIFA 14. A unique opportunity to interact with one of the world’s greatest footballers. It’s cool but for me lacked full interaction. Worth a look. http://www.easports.com/fifa/life-size-messi

File under: , ,

Awesome Killing Kennedy Parallax Site

on November 17, 2013 by Mark Comments

National Geographic have put together a great parallax site answering the question “What forces drive one man to the presidency and another to become his assassin?” Explore the dual paths of JFK and Lee Harvey Oswald that ultimately crossed in Dealy Plaza. Read more…

File under: , ,

Cavalli gamified facebook app

on November 14, 2013 by Mark Comments

Roberto Cavalli has gamified a facebook app to help you go back in time to try to find the mysterious women whom the user met the previous night at Cavalli’s private party in New York. Have fun!

Read more…

File under: , ,

Advertise here